For a series of short films about the restoration and history of the Meeting House on Milton Road in Rye, New York. This one is about archaeology, and why we preserve what's underground. A little newspaper article from 1877 serves as a starting point for historical archaeologist Sara Mascia and her team.
I think PSAs should be engaging and should tell a story; they should be fun to make, as well. The Canon Mark IV DSLR is the perfect tool for capturing film-like video and bringing a historical subject to life.